| Brand Story > Our History |  |
| Our business began with Preservative-free skincare. In the late 70s, skin trouble caused by skincare and cosmetics with additives such as preservatives, perfume and petroleum surfactants, was a serious social concern in Japan. Many women suffered skin problems because of the chemical-laden skincare products they were using. And FANCL founder, Mr Ikemori’s wife was one of them. Struck by the irony that something which was supposed to make women more beautiful, confident and attractive, might actually sabotage her looks and self-esteem, Mr Ikemori questioned the industry by challenging the need for such harsh ingredients in skincare products. Mr Ikemori then hit on the revolutionary idea of creating preservative-free skincare without any additives to trigger skin problems. In April 1980, FANCL was born. The first batch of skin lotion came in 5ml vials in order to ensure optimum freshness. However, continued in-depth ingredient research and improved technology and production facilities led to the subsequent development and launch of a 10ml bottle in 1995. The 30ml bottle was then launched in 2002.
Since then, FANCL has expanded its business beyond cosmetics and skincare to include Germinated Brown Rice, Kale Juice and various supplements which cater to everyone’s beauty and health needs. |
